The Tabitha Brown for Target Vegan Food and Kitchen Collection features 40 new vegan grocery items, reports the vegan business magazine Vegconomist. Butternut Squash Bisque, Dill Pickle Organic Popcorn, hummus, potato salad, various trail mix flavors, chickpea chili, vegan cream cheeses, and stuffed ravioli will be coming to Target shelves bearing 100% vegan nutrition labels. Brown’s line also includes an array of vegan meats including different flavored sausages and “ground beef” patties. The products are set to debut on January 8.
Target announced its official ongoing partnership with Tabitha Brown earlier this year via a press release. In 2022, Brown released a Target-exclusive lineup of home decor and clothing, and this new grocery line marks a continuation of Brown’s years-long business relationship with the chain. “I want to encourage y’all to be more intentional with what you feed your body so you can go on and shine your way. Set your table, set your intentions,” the food personality told the Vegconomist.